McKinsey estimates that digital transformation and a focus on customer experience can generate
a 20-30% increase in customer satisfaction and economic gains of 20-50%
Unfortunately, however, many African organizations have yet to realize the full benefits of digital transformation.
In fact, a report from BCG shows a considerable lag between the continent and the rest of the world.
Companies across Africa have an average digital maturity score on BCG’s index of 29 (out of a possible 100), compared with 55 for Asia, 51 for Europe,
and 49 for the Americas combined.
Jumpstart your digital transformation journey
by joining our Digital Insider Africa Series 2021 to hear from thought leaders from
Africa and beyond about the latest trends and best practices.
You can find all our past coffee chats on our Digital Insider Africa Content Hub