Running a B2B channel is inherently more complex than traditional B2C e-commerce. It’s therefore necessary to carefully evaluate whether repurposing a B2C platform is a smart move for your B2B business.
In this Whitepaper, learn what distinguishes a B2B and B2C platform and why a B2B-first approach might be the most effective way to meet rising customer expectations.
In this Whitepaper, learn what distinguishes a B2B and B2C platform and why a B2B-first approach might be the most effective way to meet rising customer expectations.
