Research Report

Customer Experience Beyond Memos: A How-To Guide

The President's Management Agenda and customer experience executive order have put a spotlight on the need to bring to government services equitable, accessible, trustworthy, and human centered resources.

This guide will serve as a journey map that lays out:
  • What is fueling a renewed focus on CX in government.
  • What is new under the current administration.
  • How agencies are laying the groundwork for a new era of CX in the public sector.

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