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Why should the insurance sector should go digital - it's more than just cost cutting!
The Modern Insurance Customer How do you buy your insurance? Call an agent? Go online and compare quotes? Research from EY suggests that in the UK, nearly half of all new home insurance sales and...
https://www.liferay.com/fr/blog/business-partner-experience/why-should-the-insurance-sector-should-go-digital-it-s-more-than-just-cost-cutting-
A Guide to Building Great Websites with Liferay DXP 7.1
With the proliferation of channels for customer interactions, a strong website is still a central aspect of every company’s online presence and marketing strategy. With a site that provides a great...
https://www.liferay.com/fr/blog/customer-experience/a-guide-to-building-great-websites-with-liferay-dxp-7-1
Best Practices for Managing a Single Content Repository
For large enterprises with global teams, managing digital assets effectively is a daunting task. Content is often stored in disparate repositories, requiring employees to upload assets multiple...
https://www.liferay.com/fr/blog/employee-experience/best-practices-for-managing-a-single-content-repository
5 estrategias para acompañar la velocidad del Front-end en 2019
El universo front-end vive cada semana actualizaciones y novedades que son rápidamente adoptadas por el mercado. Por ello, el desarrollador de este área necesita estar preparado para adaptarse de...
https://www.liferay.com/fr/blog/current-experiences/5-estrategias-para-acompanar-la-velocidad-del-front-end-en-2019
UX e APIs: O Futuro dos Bancos Tradicionais
Atualmente, os bancos digitais estão em constante mudança, fazendo com que o futuro dessa indústria pareça um pouco incerto. No entanto, algo que aparece como certo é que as agências físicas irão...
https://www.liferay.com/fr/blog/current-experiences/ux-e-apis-o-futuro-dos-bancos-tradicionais
Una excelente experiencia del cliente B2B. Más importante que nunca.
¿Te acuerdas de tu primera compra online? Tal vez fue un libro, un CD de música o incluso un vuelo de bajo coste. Recuerdo bien mis primeros pasos para abrazar el comercio digital. La oferta de...
https://www.liferay.com/fr/blog/customer-experience/una-excelente-experiencia-del-cliente-b2b-mas-importante-que-nunca-
Cinque problemi di gestione IT risolti con le piattaforme di Digital Experience
Nell’era digitale moderna, le aziende sono alla ricerca di soluzioni efficaci che rispondano alle esigenze di clienti e dipendenti. Come evidenziato da Gartner nel Magic Quadrant for Digital...
https://www.liferay.com/fr/blog/customer-experience/cinque-problemi-di-gestione-it-risolti-con-le-piattaforme-di-digital-experience
Criando um Site de Sucesso com Liferay DXP 7.1
Com o aumento do número de canais para interações com os clientes, ter um site robusto ainda continua sendo um aspecto fundamental para uma estratégia de marketing e presença online de uma empresa....
https://www.liferay.com/fr/blog/liferay-experience/criando-um-site-de-sucesso-com-liferay-dxp-7-1
Tres desafíos de comunicación que tu intranet puede resolver
Difícilmente hay una compañía que no luche para lograr una comunicación efectiva en el entorno de trabajo. De hecho, 86% de los ejecutivos citan la comunicación ineficaz como la razón para los...
https://www.liferay.com/fr/blog/employee-experience/tres-desafios-de-comunicacion-que-tu-intranet-puede-resolver
Estratégias Front-End Para 2019
Se no universo front-end cada semana pode trazer novidades que são rapidamente adotadas pelo mercado, o desenvolvedor da área precisa estar preparado para se adaptar de forma ágil e com precisão. O...
https://www.liferay.com/fr/blog/current-experiences/estrategias-front-end-para-2019
La importancia de conectar contenidos y commerce
A medida que los clientes modernos obtienen mayor control sobre sus experiencias y son menos influenciables por los proveedores online hacen que las empresas deban cambiar su enfoque de comercio...
https://www.liferay.com/fr/blog/customer-experience/la-importancia-de-conectar-contenidos-y-commerce
The Power of Portals and Open Source Development
Often mischaracterized as archaic relics from the 1990s, portals today serve as the foundation for personalized content experiences and underpin the communication and collaboration efforts of large...
https://www.liferay.com/fr/blog/current-experiences/the-power-of-portals-and-open-source-development
E-commerce e contenuti? Devono essere connessi!
A mano a mano che gli utenti acquisiscono maggiore controllo sulle loro esperienze e sono meno influenzabili dalle aziende online, è necessario che queste ultime modifichino il proprio approccio...
https://www.liferay.com/fr/blog/customer-experience/e-commerce-e-contenuti-devono-essere-connessi-
Transformar los servicios públicos a través de la mejora de la experiencia
Los servicios digitales son la manera de demostrar que los órganos públicos pueden ofrecer un servicio de calidad a la vez que abren los caminos para futuras interacciones con los ciudadanos. En...
https://www.liferay.com/fr/blog/customer-experience/transformar-los-servicios-publicos-a-traves-de-la-mejora-de-la-experiencia
Leveraging Liferay DXP for Personalization in Intranets
Creating a personalized experience for your employees is more than a nice-to-have in today’s digitally empowered workplace. According to Gartner research, “Leaders driving intranet initiatives must...
https://www.liferay.com/fr/blog/employee-experience/leveraging-liferay-dxp-for-personalization-in-intranets
Como Escolher Seu E-Commerce B2B
De acordo com pesquisa da Forrester Research, 57% dos executivos B2B dizem que sua principal necessidade de investimento em tecnologia é em uma plataforma de e-commerce. Apesar de muitos executivos...
https://www.liferay.com/fr/blog/current-experiences/como-escolher-seu-e-commerce-b2b
Cómo conseguir incrementar la fidelización del cliente en la era digital
La era de la transformación digital ha ayudado a las empresas a comprender y a conectarse mejor con sus audiencias objetivo, gracias a los insights obtenidos de novedosas funcionalidades como: el...
https://www.liferay.com/fr/blog/customer-experience/como-conseguir-incrementar-la-fidelizacion-del-cliente-en-la-era-digital
5 Problemas de Gestão de TI: Resolva-os com um software DXP
A idade moderna dos negócios digitais traz novas possibilidades e desafios relacionados à eficiência da gestão de TI, o que diz respeito à forma que uma empresa gerencia seus recursos tecnológicos...
https://www.liferay.com/fr/blog/current-experiences/5-problemas-de-gestao-de-ti-resolva-os-com-um-software-dxp
Three Communication Challenges Your Intranet Can Solve
There’s hardly a company out there that doesn’t struggle with effective communication within the workplace. In fact, 86% of executives cite ineffective communication as the cause of workplace...
https://www.liferay.com/fr/blog/customer-experience/three-communication-challenges-your-intranet-can-solve
Vantagens de Mapear a Experiência de Usuários Identificados
Mais do que nunca, o sucesso de uma empresa depende do entendimento e engajamento com sua audiência online de forma cada vez mais significativa. E apesar do marketing digital ajudar a conectar o...
https://www.liferay.com/fr/blog/customer-experience/vantagens-de-mapear-a-experiencia-de-usuarios-identificados
Winning CX With a 4-D Customer Experience Strategy
One thing is very clear from the conversations at LSNA 2018: customer experience is still at the top of everyone’s mind. A number of our partners and customers shared stories about how they are...
https://www.liferay.com/fr/blog/customer-experience/winning-cx-with-a-4-d-customer-experience-strategy
Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://www.liferay.com/fr/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
What Does the Fourth Industrial Revolution Mean for Me
Automation, artificial intelligence and the future of work have been topics saturating the news over the past few years. Just last month, Spyce, a fully automated “robotic kitchen” created by four...
https://www.liferay.com/fr/blog/customer-experience/what-does-the-fourth-industrial-revolution-mean-for-me
See the Newest Features in Liferay DXP 7.1
Liferay DXP 7.1 is now available and with it comes a wide array of new features and updates designed to put more useful tools in the hands of users than ever before. Liferay DXP 7.1 is a platform...
https://www.liferay.com/fr/blog/liferay-experience/see-the-newest-features-in-liferay-dxp-7-1
What is Your Customer Experience Ecosystem
Creating, controlling and providing excellent customer experience is a major factor in most companies’ digital business plans today. By striving to provide a pleasant and easy-to-navigate online...
https://www.liferay.com/fr/blog/customer-experience/what-is-your-customer-experience-ecosystem
Digital Transformation in 2018: What's Paining the Public Sector?
When the Government Digital Service (GDS) was created back in 2012, in response to Dame Lane-Fox’s report a year earlier, it laid the groundwork for changing the government’s digital channels and...
https://www.liferay.com/fr/blog/customer-experience/digital-transformation-in-2018-what-s-paining-the-public-sector-
Melhor portal para funcionários
A Criação do Melhor Portal Começa pela Empatia Se sua empresa está passando por uma transformação digital, contar com um portal de funcionários para ajudar a gerenciar as mudanças culturais é...
https://www.liferay.com/fr/blog/employee-experience/melhor-portal-para-funcionarios
Customer Success Is the Key to Digital Transformation
"Move fast and break things." Facebook's old motto has become an unintended slogan for the burgeoning tech culture and economy. One need look no further than the scandals swirling around so many...
https://www.liferay.com/fr/blog/customer-experience/customer-success-is-the-key-to-digital-transformation
Transformando os Serviços Públicos Através da Experiência do Cliente
Serviços digitais são uma maneira de demonstrar que órgãos públicos podem prover um serviço de qualidade e ao mesmo tempo abrir caminhos para futuras interações com os cidadãos. Apenas 46% dos...
https://www.liferay.com/fr/blog/customer-experience/transformando-os-servicos-publicos-atraves-da-experiencia-do-cliente
How Does Digital Transformation Counteract Slowdown in the Insurance Industry
The insurance industry worldwide is in the midst of digital transformation, with insurance providers attempting to apply new technology and modern ways of doing business to an industry that is both...
https://www.liferay.com/fr/blog/customer-experience/how-does-digital-transformation-counteract-slowdown-in-the-insurance-indust-1
Four Major Mistakes in Predictive Marketing and How to Avoid Them
From dynamic web content to targeted email campaigns to mobile app push notifications, predictive marketing can take on many forms. However, they are all defined by anticipating future needs and...
https://www.liferay.com/fr/blog/customer-experience/four-major-mistakes-in-predictive-marketing-and-how-to-avoid-them
The Six Advantages of Portal-Heritage Digital Experience Platforms
Gartner has released their first ever Magic Quadrant for Digital Experience Platforms and has named Liferay as a Leader. The independent analysis saw Gartner evaluate 21 providers based on their...
https://www.liferay.com/fr/blog/current-experiences/the-six-advantages-of-portal-heritage-digital-experience-platforms
¿Qué necesitas saber sobre el GDPR?
En la actualidad, los datos son un elemento esencial para las empresas modernas y tienen un papel crucial en los procesos de transformación digital. Un mayor número de datos permite una mejor...
https://www.liferay.com/fr/blog/current-experiences/-que-necesitas-saber-sobre-el-gdpr-
10 factores que debes considerar antes de elegir un CMS Open Source
Durante la última década, las compañías han incrementado la adopción de software open source (OSS: open source software) reemplazando a los software privativos tradicionales. Y esto ha venido...
https://www.liferay.com/fr/blog/customer-experience/10-factores-que-debes-considerar-antes-de-elegir-un-cms-open-source
What You Need to Know About GDPR
Data is the lifeblood that powers modern businesses and today’s digital transformation. More data allows smarter analytics, which drives better products, which draws more users, which ultimately...
https://www.liferay.com/fr/blog/current-experiences/what-you-need-to-know-about-gdpr
Die 5 Moments of Truth in der Customer Journey erkennen und verbessern
Eine Customer Journey setzt sich aus vielen verschiedenen Berührungspunkten (Touchpoints) zusammen, bei denen ein Kunde auf unterschiedliche Weise mit einer Marke in Kontakt kommt. Diese Punkte...
https://www.liferay.com/fr/blog/customer-experience/die-5-moments-of-truth-in-der-customer-journey-erkennen-und-verbessern-1
3 consideraciones clave para saber si desarrollar internamente o invertir en un software de portal
Para que los equipos de TI ofrezcan las mejores soluciones de portal a sus clientes, socios, agentes y empleados, tienen que valorar cuidadosamente cómo estructurar la mejor solución y preguntarse:...
https://www.liferay.com/fr/blog/current-experiences/3-consideraciones-clave-para-saber-si-desarrollar-internamente-o-invertir-en-un-software-de-portal
Liferay DXP als Content Management System: Tipps & Tricks, Video-Tutorials
Digital-Experience-Plattformen gelten allgemein als Nachfolger von klassischen Content-Management-Systemen. Dabei bringen DXPs wie zum Beispiel Liferay DXP auch Content-Management-Funktionen “out...
https://www.liferay.com/fr/blog/liferay-experience/liferay-dxp-als-content-management-system-tipps-tricks-video-tutorials
¿Qué es B2B2C?
B2B2… espera, ¿hay más? Aunque las empresas tradicionalmente se clasifican en modelos B2B o B2C, hay otro modelo de negocio que ha tomado más dominio en la era digital-first: el B2B2C. ¿Qué es...
https://www.liferay.com/fr/blog/customer-experience/-que-es-b2b2c

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