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Multichannel vs Omnichannel Explained

Blogs Entry · By Mylena Monte On Jun 25, 2025 11:33 AM

Note: This article was last updated on November 7, 2025, to ensure all information is up-to-date. Key Takeaways Multichannel marketing reaches customers across several platforms, but each channel...

Product Module: Digital Experience Platform (DXP) Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Omnichannel Customer Centric Content Type: Blog
Three Characteristics of Digital Experience Platforms

Blogs Entry · By Matthew Draper On May 21, 2018 4:45 AM

There is an ever-growing demand for a software platform that streamlines the process of creating, managing, and effectively utilizing digital touchpoints. The problem is well known: Digital leaders...

Language: English Marketing Blogs: EN US » Digital Strategy » Digital Transformation Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Content Type: Blog
3 Tactics for CX Leaders to Reduce Customer Service Costs

Blogs Entry · By Emily Liu On Apr 22, 2022 10:33 AM

The pandemic has only made customers more selective about the digital experiences they want to receive. More than 60% of customers will defect after one bad experience, up 22% from 2021. So with...

Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Customer Portal Customer Support Content Type: Blog
3 Ways Manufacturers Can Grow Aftersales Revenue

Blogs Entry · By Emily Liu On Apr 20, 2022 2:16 PM

Manufacturers have been facing incredible pressure for the last few years: rising costs due to inflation, disrupted supply chains, limited materials and shrinking margins, just to name a few of the...

Language: English Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Manufacturing Customer Portal Content Type: Blog
Making Liferay a Great Place to Work 2022

Blogs Entry · By Emily Liu On Apr 19, 2022 10:32 AM

We are delighted to announce that Liferay has been recognized as one of the Best Workplaces in both Ireland and Spain for 2022. This recognition comes for the 3rd consecutive year for our Dublin...

Language: English Marketing Blogs 2021: Liferay Experience Marketing Blogs Regions: EN US Content Type: Blog
The Benefits and Strategies of Cross Selling in Banking

Blogs Entry · By Emily Liu On Apr 7, 2022 10:38 AM

While cross selling is a strategy used across industries, it is especially effective and important in the banking sector. Because banks operate in a very competitive marketplace, getting the most...

Language: English Marketing Blogs: EN US Marketing Blogs 2021: Customer Experience Marketing Blogs Regions: EN US Marketing Blogs Tags: Customer Retention Content Type: Blog

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