Discover insights, expertise, and best practices for your digital transformation journey.
Featured
4 Best Practices to Design an Effective Ecommerce Website
Learn four proven design best practices to make your ecommerce website more intuitive, personalized, and conversion-driven—helping customers find, compare, and buy products with ease.
If your website technology is holding you back, this ebook compares Headless CMSes, DXPs, and Liferay DXP, highlighting key differences to help you choose the right fit.
Explore how leading companies are building secure, tailored digital solutions with Liferay—and see five real-world examples that prove what’s possible.
Spotlight on AI: Empowering Your Business with Liferay DXP
Discover how Liferay DXP's AI capabilities help your teams work smarter, deliver unique customer experiences, and thrive in a fast-changing digital world.
Blogs Entry
·
By
Henry Nakamura
On
Apr 3, 2017 9:04 AM
A journey map is like a travel guidebook. It helps translate a particular group of foreign behaviors and motivations into a language you and your organization can understand. Arguably the most...
Blogs Entry
·
By
Corbin Murakami
On
Apr 3, 2017 9:15 AM
With personalized marketing, marketers can deliver unique experiences for visitors that weren't previously possible. Customers who were once blasted with generic, static messaging can now be on the...
Blogs Entry
·
By
Henry Nakamura
On
Apr 3, 2017 10:32 AM
In my last post, I introduced the idea of customer experience micro-engagements—targeted, highly personalized interactions—and how persona-driven strategies would soon evolve to those that reflect...
Blogs Entry
·
By
Christine Reyes
On
Apr 4, 2017 7:24 AM
For most of us, everyday banking starts with a mobile app. Who really has time to go to a branch during the week? Apps are the main window through which we see and experience our banks, and what...
