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Cross-Selling als Erfolgsfaktor im Bankwesen
Cross-Selling ist zwar eine branchenübergreifende Strategie, aber im Bankensektor ist sie besonders wirkungsvoll und relevant. Da sich Banken in einem sehr wettbewerbsintensiven Markt bewegen, ist...
https://www.liferay.com/de/blog/current-experiences/cross-selling-als-erfolgsfaktor
3 ejemplos reales de los portales en el sector de manufacturing
Desde el fabricante hasta el proveedor, pasando por el cliente, el éxito y la fidelización de cada una de las partes están estrechamente relacionados entre sí. Por ello, los fabricantes deben...
https://www.liferay.com/de/blog/customer-experience/3-ejemplos-reales-de-los-portales-en-el-sector-de-manufacturing
Making Liferay a Great Place to Work 2022
We are delighted to announce that Liferay has been recognized as one of the Best Workplaces in both Ireland and Spain for 2022. This recognition comes for the 3rd consecutive year for our Dublin...
https://www.liferay.com/de/blog/liferay-experience/liferay-great-place-to-work-2022
Green Liferay: como praticamos a sustentabilidade no dia a dia?
“Se você vai no mercado, vê tudo bonitinho, compra por setor separado e, quando chega em casa, guarda certinho na sua geladeira, então por quê, na hora de descartar, você vai deixar tudo...
https://www.liferay.com/de/blog/liferay-experience/como-praticamos-a-sustentabilidade-no-dia-a-dia
3 Ways Manufacturers Can Grow Aftersales Revenue
Manufacturers have been facing incredible pressure for the last few years: rising costs due to inflation, disrupted supply chains, limited materials and shrinking margins, just to name a few of the...
https://www.liferay.com/de/blog/customer-experience/3-ways-manufacturers-can-grow-aftersales-revenue
Agility and Digital Transformation in Higher Education
It's no secret that digital transformation creates an environment of constant change that requires higher education providers to adapt to new modes of competition, changing business models, and...
https://www.liferay.com/de/blog/current-experiences/digital-transformation-higher-education
3 Tactics for CX Leaders to Reduce Customer Service Costs
The pandemic has only made customers more selective about the digital experiences they want to receive. More than 60% of customers will defect after one bad experience, up 22% from 2021. So with...
https://www.liferay.com/de/blog/customer-experience/cx-leaders-reduce-customer-service-costs
3 Tactics for IT Teams to Reduce Customer Service Costs
With rising inflation costs and increasing customer expectations, delivering effective customer experiences is becoming more costly and time-consuming. But this is not just a priority for...
https://www.liferay.com/de/blog/customer-experience/it-teams-reduce-customer-service-costs
Liferay España, un Gran Lugar para Trabajar
Una parte muy importante de la visión de Liferay como compañía tecnológica es reforzar una cultura de trabajo inclusiva, que fomente la innovación, el trabajo en equipo y la creatividad. Liferay es...
https://www.liferay.com/de/blog/liferay-experience/liferay-espana-un-gran-lugar-para-trabajar
3 Wege, wie Hersteller ihren After-Sales-Umsatz steigern können
Viele Hersteller sind bereits seit einigen Jahren einem starken Druck ausgesetzt: steigende Kosten aufgrund der Inflation, unterbrochene Lieferketten, begrenzte Materialien und schrumpfende...
https://www.liferay.com/de/blog/customer-experience/3-wege-wie-hersteller-ihren-after-sales-umsatz-steigern-konnen
Los Beneficios y Estrategias de la Venta Cruzada en la Banca
La venta cruzada en la banca es una estrategia clave para aumentar los ingresos y la lealtad del cliente. Así es como los bancos pueden aprovechar la venta cruzada Si bien la venta cruzada es una...
https://www.liferay.com/de/blog/customer-experience/los-beneficios-y-estrategias-de-la-venta-cruzada-en-la-banca
How Data Can Help Create Amazing Digital Experiences
Amazing digital experiences are essential when attracting and retaining customers. Without it, you’ll fail to keep up with today’s reality and slow your customer growth. To keep up with the...
https://www.liferay.com/de/blog/customer-experience/amazing-digital-experiences-with-data
Boost Your Business With Customer Experience Strategy
A customer experience strategy is not just a plan to improve the customer experience in isolation, it’s also a roadmap for your company to grow into the future. In this article, let’s take a look...
https://www.liferay.com/de/blog/customer-experience/customer-experience-strategy
Como criar uma excelente experiência para clientes B2B?
67% dos clientes dizem que suas expectativas sobre o que constitui uma boa experiência estão mais altas do que nunca, e mais da metade dos clientes na mesma pesquisa afirma que as empresas não...
https://www.liferay.com/de/blog/customer-experience/excelente-experiencia-para-clientes-b2b
¿Qué se considera una gran experiencia de cliente B2B?
El 67 % de los clientes afirma que sus expectativas con respecto a lo que constituye una buena experiencia son más altas que nunca, y más de la mitad de los clientes que participaron en la misma...
https://www.liferay.com/de/blog/customer-experience/que-se-considera-una-gran-experiencia-de-cliente-b2b
3 Wege, durch die Liferay Ihren After-Sales-Service für B2B-Bestellvorgänge erleichtert
Wie viel Zeit brauchen Ihre Kunden wirklich, wenn sie bei Ihnen Ersatzteile bestellen möchten? Durchlaufen Ihre Kunden einen langwierigen und umständlichen After-Sales-Prozess, in dem sie über...
https://www.liferay.com/de/blog/customer-experience/3-wege-durch-die-liferay-den-b2b-bestellvorgang-erleichtert
Digital Transformation in Manufacturing | Liferay
The manufacturing industry has experienced (and continues to experience) significant acceleration of innovation and complexities. For those looking to keep up with these ongoing changes, a digital...
https://www.liferay.com/de/blog/current-experiences/digital-transformation-in-manufacturing
Pós venda no setor de indústria: um caminho para aumentar o lucro
As empresas do setor de indústria têm sofrido uma grande pressão nos últimos anos. Aumento de custos causado pela inflação, cadeias de suprimentos interrompidas, limitação de materiais e redução...
https://www.liferay.com/de/blog/customer-experience/pos-venda-no-setor-de-industria
Build an Ecommerce Strategy Using These Key Steps I Liferay
More than 58% of internet users buy something online every week and there are an estimated 24 million ecommerce websites. That’s a lot of competition to get a leg up on, so how do you manage that?...
https://www.liferay.com/de/blog/current-experiences/build-an-ecommerce-strategy
O guia do Cross Selling para Bancos
Apesar do cross selling ser uma estratégia utilizada em diversos setores de mercado, ela é muito mais efetiva e importante no setor bancário. Como os bancos operam em um mercado extremamente...
https://www.liferay.com/de/blog/customer-experience/o-guia-do-cross-selling-para-bancos
Cómo personalizar la venta cruzada en los seguros
La captación de clientes es el motor de cualquier negocio, pero es especialmente destacable en el sector de los seguros. Esto se debe a que las aseguradoras gastan más en la captación de clientes...
https://www.liferay.com/de/blog/customer-experience/como-personalizar-la-venta-cruzada-en-los-seguros
Beschleunigen Sie Ihre digitale Transformation mit vorgefertigten Lösungen
Wir wissen, wie ressourcenintensiv es sein kann, maßgeschneiderte digitale Lösungen zu entwickeln, die Ihren spezifischen Geschäftsanforderungen entsprechen. Deshalb haben wir an einer Möglichkeit...
https://www.liferay.com/de/blog/liferay-experience/der-neue-liferay-solutions-marketplace
Die DXP als Grundlage für eine bessere Customer Experience
Im Juli waren wir zu Gast im CX-Talks Podcast und haben uns dort mit Gastgeber Peter Pirner über die Zusammenhänge zwischen Customer Experience und Digital Experience Platforms ausgetauscht. Hier...
https://www.liferay.com/de/blog/customer-experience/die-dxp-als-grundlage-fur-eine-bessere-customer-experience
Reduce el time to market con soluciones digitales pre - construidas
En Liferay, entendemos la inversión de tiempo y recursos que puede suponer crear soluciones digitales a medida que se ajusten a las necesidades específicas de cada negocio. Por ese motivo, hemos...
https://www.liferay.com/de/blog/category/reduce-el-time-to-market-con-soluciones-digitales-pre-construidas
Acelerando sua inovação digital com soluções pré-criadas
Na Liferay, entendemos como criar soluções digitais personalizadas que atendam às necessidades específicas de negócios pode consumir recursos. Por essa razão, estamos trabalhando em uma maneira de...
https://www.liferay.com/de/blog/liferay-experience/acelerando-sua-inovacao-digital-com-solucoes-pre-criadas
Self Service Banking: How B2B and B2C Customers See Self Service
A company’s customer service is perhaps the most telling part of its reputation. If the customer experience (CX) is user-centric, streamlined, and constantly updated to meet new expectations, it’s...
https://www.liferay.com/de/blog/customer-experience/self-service-banking-how-b2b-and-b2c-customers-see-self-service
Por que o setor público também deve pensar na experiência do cliente
A experiência do cliente é também importante para o setor público? Sim! Por diversas razões. Confira a seguir uma visão geral sobre o tema.   Disponibilizando informações importantes Para muitas...
https://www.liferay.com/de/blog/customer-experience/por-que-o-setor-publico-tambem-deve-pensar-na-experiencia-do-cliente
La transformación digital en empresas de gestión patrimonial
La transformación digital ya ha llegado al sector de gestión patrimonial y los cambios en el comportamiento del cliente ya se notan. Además, la competencia en este segmento está creciendo, junto...
https://www.liferay.com/de/blog/current-experiences/la-transformacion-digital-en-empresas-de-gestion-patrimonial
PaaS: What You Need to Know
When it comes time to choose application solutions for your company, you can’t afford to rely on anything that will disappoint you, your employees, or your customers. However, with so many tech...
https://www.liferay.com/de/blog/current-experiences/paas-what-you-need-to-know
Supply Chain Digital Transformation: The What, Why, and How
Years of unprecedented supply chain disruptions have dramatically altered discussions around the future of manufacturing. Now, manufacturers are rethinking supply chain operations in ways that...
https://www.liferay.com/de/blog/business-partner-experience/supply-chain-digital-transformation-what-why-how
Personalizing Customer Experience in Manufacturing: The Why & How
Manufacturing is one of the most important industries in the global economy. Although manufacturers face challenges other companies may never have to imagine, their customers have many of the same...
https://www.liferay.com/de/blog/customer-experience/personalizing-customer-experience-in-manufacturing
How to Improve Customer Lifetime Value (CLV) | Liferay
Prioritising customer lifetime value (CLV) is one of the best things that you can do to boost B2B online revenue and there are a number of reasons why. To start, according to Invesp, it typically...
https://www.liferay.com/de/blog/current-experiences/improve-customer-lifetime-value
Como criar uma intranet corporativa
Intranet corporativa: melhore a comunicação interna e aumente a produtividade da sua equipe Foi-se a época em que o e-mail era a única forma de comunicação digital nas empresas. A intranet...
https://www.liferay.com/de/blog/employee-experience/como-criar-uma-intranet-corporativa
Reducing Costs Through Automated Warranty Claims
In today’s manufacturing industry, product alone often isn’t enough to stand out from the crowd anymore. Modern buyer behaviors are changing, with many preferring a B2C-like experience. It’s...
https://www.liferay.com/de/blog/customer-experience/reducing-costs-through-automated-warranty-claims
HR Summit: como colaboramos num time global?
Estamos presentes no mercado há mais de 16 anos. Atualmente, temos mais de 1.300 colaboradores distribuídos em mais de 19 países e mais de 12 idiomas falado entre eles… Já imaginou como deve...
https://www.liferay.com/de/blog/liferay-experience/hr-summit-como-colaboramos-num-time-global
Banca de autoservicio: cómo ven los clientes B2B y B2C el autoservicio
El servicio al cliente de una empresa es quizás la parte más reveladora de su reputación. Si la experiencia del cliente (CX) está centrada en el usuario, optimizada y constantemente actualizada...
https://www.liferay.com/de/blog/category/banca-de-autoservicio-como-ven-los-clientes-b2b-y-b2c-el-autoservicio
Key Challenges in B2B Digital Commerce Transformation Programs
The unprecedented global event of the COVID-19 pandemic has forced many enterprises across the globe to fast-track their digital transformation. CXOs and executives irrespective of industry...
https://www.liferay.com/de/blog/current-experiences/key-challenges-b2b-digital-commerce-transformation-programs
E-commerce B2B: Um guia completo
Reconhecer a importância do e-commerce para o varejo, e para as empresas B2C de maneira geral, já virou um consenso. No entanto, não é só o varejo digital que cresce no Brasil e no mundo. De acordo...
https://www.liferay.com/de/blog/current-experiences/e-commerce-b2b-guia-completo
Improve Engagement With A/B Testing | Liferay
What is A/B testing and how can you employ it successfully? Online engagement acts as a key measurement of success in the modern B2B marketplace and there are several ways this can be tracked. The...
https://www.liferay.com/de/blog/customer-experience/a-b-testing-improve-engagement
PaaS: tudo que você precisa saber
Quando se trata de escolher soluções de aplicativos para sua empresa, você não pode apostar em algo que vá decepcionar você, seus colaboradores ou seus clientes. No entanto, com tantas soluções e...
https://www.liferay.com/de/blog/current-experiences/o-que-e-paas
Create a Seamless B2B Buying Experience | Liferay
According to Gartner, 77% of B2B buyers state that their latest purchase was complex or difficult. So there’s a clear opportunity to be taken advantage of, if you can implement a seamless B2B...
https://www.liferay.com/de/blog/customer-experience/seamless-b2b-buying-experience
8 Beispiele für außergewöhnliche Kundenportale
Unabhängig davon, ob Sie ein B2B-, B2C- oder B2B2C-Unternehmen sind, sollte die Verbesserung der Customer Experience bei der Auswahl Ihrer digitalen Lösungen ganz oben auf Ihrer Prioritäten-Liste...
https://www.liferay.com/de/blog/customer-experience/8-beispiele-kundenportale
Personalized Banking for Up- and Cross-Selling
Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...
https://www.liferay.com/de/blog/customer-experience/personalized-banking-for-up-and-cross-selling
Industrial Digital Transformation: Why Use a Digital Experience Platform?
Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...
https://www.liferay.com/de/blog/current-experiences/industrial-digital-transformation-why-use-digital-experience-platform
PaaS – Das müssen Sie wissen
Bei der Auswahl der passenden Software-Lösung für Ihr Unternehmen können Sie es sich nicht leisten, sich für etwas zu entscheiden, das Sie, Ihre Mitarbeiter oder Ihre Kunden enttäuschen wird. Bei...
https://www.liferay.com/de/blog/current-experiences/paas-das-muessen-sie-wissen
Los 10 componentes esenciales de una intranet exitosa
Una intranet es exitosa cuando opera como un espacio digital de trabajo. Esto es, cuando: Simplifica el manejo de la información. Favorece la colaboración de los usuarios, sin importar dónde estén....
https://www.liferay.com/de/blog/employee-experience/componentes-de-una-intranet
Engajamento do cliente: construir ou contratar uma ferramenta de portal?
Hoje, a experiência do usuário está no topo da lista de prioridades de empresas líderes em todos os setores. Por isso, muitas organizações recorrem a portais de engajamento do cliente para realizar...
https://www.liferay.com/de/blog/customer-experience/construir-ou-contratar-uma-ferramenta-de-portal
Transformação digital na indústria: 3 exemplos de sucesso
Nenhum setor sente o peso das mudanças de expectativas do cliente tão profundamente quanto o segmento de indústria. Como coração da cadeia de suprimentos, as empresas fabricantes devem encontrar...
https://www.liferay.com/de/blog/customer-experience/transformaco-digital-na-industria
Up- und Cross-Selling durch personalisiertes Banking
Bereits 2001 hat eine Studie von Bain & Company ergeben, dass eine 5-%-ige Steigerung der Kundenbindung im Bank- und Finanzwesen zu einer Gewinnsteigerung von mehr als 25 % führen kann. Seitdem hat...
https://www.liferay.com/de/blog/business-partner-experience/up-und-cross-selling-durch-personalisiertes-banking
Entendendo os elementos de uma Plataforma de Experiência Digital (DXP)
Existe uma demanda crescente por plataformas e softwares que simplifiquem os processos de criação, gerenciamento e implementação de pontos de contatos digitais. O problema já é bem conhecido:...
https://www.liferay.com/de/blog/customer-experience/entendendo-os-elementos-de-uma-plataforma-de-experiencia-digital
5 Ways Order Management Saves Time | Liferay
In today’s complicated ecommerce landscape, managing orders has become an impressive feat for any business, and the pandemic has only accelerated the boom in ecommerce sales. According to Insider...
https://www.liferay.com/de/blog/current-experiences/order-management
Innovative Student Experiences | Liferay
Universities know they need to undertake digital transformation, both for their own success and for the good of their students. However, it’s often daunting to choose the first step or consider...
https://www.liferay.com/de/blog/current-experiences/innovative-student-experiences
Migrate Legacy System | Liferay
Although an average financial services organisation is highly focused on customer needs, its legacy systems simply do not provide the flexibility to implement the quality experiences required to...
https://www.liferay.com/de/blog/current-experiences/migrate-legacy-system
What are the structural barriers to change towards digital public services?
Fallen Behind Around the world, central and local governments are struggling with providing digital public services. To move towards digital-first models, it is necessary to know where to start and...
https://www.liferay.com/de/blog/current-experiences/what-are-the-structural-barriers-to-change-towards-digital-public-services-
Digitalização da Cadeia de suprimentos
Muito tem sido falado sobre o futuro do setor industrial, mas as interrupções na cadeia de suprimentos associadas à pandemia alteraram bastante o conteúdo dessas discussões. No que parecia ser...
https://www.liferay.com/de/blog/business-partner-experience/digitalizacao-da-cadeia-de-suprimentos
The Role of Technology in Alumni Engagement | Liferay
There are many variables at play in the alumni experience. Some know as soon as they get their degree that they’ll be returning to their university, while others have work or family commitments...
https://www.liferay.com/de/blog/current-experiences/technology-alumni-engagement
Automated Order Management in B2B Commerce | Liferay
Order management in B2B commerce can be complex, particularly when processes are not automated. Multichannel marketing and keeping up with changing customer demands can prove to be even more...
https://www.liferay.com/de/blog/current-experiences/automated-order-management-b2b-commerce
Benefits of a DXP 'Best of Breed' Approach | Liferay
IT teams power organisations, being depended on to successfully help digitise their businesses. In turn, tools power IT teams. For IT teams to build effective solutions and efficiently complete...
https://www.liferay.com/de/blog/current-experiences/dxp-best-of-breed
Personalisation Across Multiple Platforms | Liferay
While research suggests that consumers expect highly personalised experiences, businesses must think on a bigger and more impactful scale in order to retain their customers and continue to generate...
https://www.liferay.com/de/blog/customer-experience/personalisation-across-multiple-platforms
5 KPIs to Improve Digital Experience | Liferay
All businesses need to have a clear understanding of their customers in order to offer the best possible digital experience. But when you are serving customers digitally, without direct personal...
https://www.liferay.com/de/blog/customer-experience/kpis-improve-digital-experience

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