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Why Audience Targeting Depends on Microsegmenting
Audience segments help marketers organize people into groups that share similar, quantifiable attributes. This kind of categorization allows companies to impact these groups with targeted products...
https://www.liferay.com/de/blog/customer-experience/why-audience-targeting-depends-on-microsegmenting
Is ECM Really Dead?
At the end of 2016 Gartner declared that Enterprise Content Management (ECM) is dead, and has been replaced by the term Content Services. This was met with a surprising amount of controversy and...
https://www.liferay.com/de/blog/customer-experience/is-ecm-really-dead-
¿Cómo elegir el mejor software de intranet?
A día de hoy, hay docenas de opciones de software de intranet disponible en el mercado y elegir el que mejor se adapta para tu empresa puede ser un desafío, especialmente si es la primera vez que...
https://www.liferay.com/de/blog/employee-experience/-como-elegir-el-mejor-software-de-intranet-
Seven Intranet Examples That Boost Productivity
The fostering of an engaged workplace remains vital in a workforce that has been reshaped by the COVID-19 pandemic, particularly as employees increasingly work remotely and require new...
https://www.liferay.com/de/blog/customer-experience/seven-intranet-examples-that-boost-productivity
DXP vs CMS: What You Need To Know
Recent trends in digital content and customer experience have seen the marketing technology (MarTech) stack grow in both capabilities and complexity. Solutions such as a digital experience platform...
https://www.liferay.com/de/blog/current-experiences/dxp-vs-cms-what-you-need-to-know
Considerations for E-Commerce Platform Launch
The B2B commerce landscape has shifted dramatically over the recent years and there has been a significant increase in the adoption of digital platforms. With the growing need to tailor the user...
https://www.liferay.com/de/blog/customer-experience/considerations-for-e-commerce-platform-launch
What's the Difference Between a CMS, Portal, and DXP?
Do you understand the differences between a Portal vs CMS vs DXP? All three platforms have their place, but which one is right for your business? There are definitely some similarities between the...
https://www.liferay.com/de/blog/current-experiences/what-s-the-difference-between-a-cms-portal-and-dxp-
La Parola ai Partner: Sourcesense S.P.A.
Oggi incontriamo Alfonso Focareta, Business Solution Manager, Sourcesense SpA, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Alfonso...
https://www.liferay.com/de/blog/business-partner-experience/la-parola-ai-partner-sourcesense-s-p-a-