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Finding Your Way Around iBeacons for Event Marketing

Apple's iBeacon technology allows mobile apps to see where an individual user is within a building or outdoor space. Using iBeacons, event marketers can send highly targeted messages to attendees based on what section of a venue they are in or even which display they are looking at! In this eBook you'll learn how to develop an event app that uses iBeacon technology along with practical tips on how to make sure your app is a hit.