As B2B journeys lengthen and become even more complex, the need for manufacturers to maintain a close connection with their customers, suppliers, and other stakeholders has increased – before, during and after purchase.
Most manufacturers have realized that competing on price and product alone is no longer an option. Hence, digitally transforming their business, especially post-purchase, and finding ways to run more efficiently and profitably are key in today’s industry.
A customer self-service portal is essential when it comes to offering unified solutions that improve customer experience and drive profitability while at the same time lowering the cost of growth and minimizing downtime.
In this e-book we'll take a close look at five real-life examples of customer self-service portals and how five leading manufacturers leveraged a powerful platform like Liferay Digital Experience Platform (DXP) to build solutions that improve customer satisfaction and generate revenue.