Liferay CMS: Serve Only the Right Content to Each Group of Customers

Liferay is the headless CMS that controls who can edit your content and who can see it. Your public website and each group of customers, such as retail and professional clients, draw on one content library, and each group sees only the content meant for it.

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Enterprise AI. Full Power. Fully Grounded. Fully Governed.

Turn visitors into customers with a flexible platform that allows you to build personalized websites at scale.

Why Liferay CMS​​​​​​​

Only the right content for each group

Retail clients see your product information. Professional clients also see materials approved only for them. Role-based permissions control who can edit content and who can see it, in one platform.

Every team publishes on its own schedule

Each team, brand, or region gets its own space, with its own languages and permissions. Shared content structures and approvals keep everything on brand and compliant, without central sign-off on every change.

Compliance built into the content

Approvals run and are recorded in the platform. Required disclosures can't be skipped. Export version history for audits, or roll back to the last approved version without changing the published URL.

Your data, where you choose

Run Liferay CMS self-hosted or cloud native, so you decide where content and user data live, and who operates the environment.

How it works

1. Connect

Your IT team connects Liferay CMS to your website, apps, and identity provider. You keep the website and apps you already run.

2. Structure and approve

Your IT team connects Liferay CMS to your website, apps, and identity provider. You keep the website and apps you already run.

3. Control and deliver

Decide which groups of customers can see each piece of content. APIs deliver it to your public website and to each group of customers, and each group sees only what it is allowed to see.

One Library, Every Group of Customers

An asset manager publishes fund information on its public website. In its client app, retail clients see the same product information. Professional clients see it too, plus research and materials approved only for professional investors.
Everything comes from one content library and is approved once. When Legal updates a disclosure, the change reaches every channel.

Built for Everyone Who Signs Off

DIGITAL AND CONTENT OPERATIONS

Once your front end is in place, your teams publish and translate on their own schedule. The guardrails sit in the content structures, not in a queue of approvals.

LEGAL AND COMPLIANCE

Enforcement, not policy. Required fields can’t be skipped, approvals are recorded in the platform, and version history can be exported for audits.

IT SECURITY

Role-based permissions cover authoring and delivery, in one platform. Liferay CMS works with your existing identity provider, and you choose where it runs: self-hosted or cloud native.

Responsive Image

Start with Content. Add Campaigns, AI, and Analytics When You’re Ready.

Liferay CMS works on its own. Each add-on works on the same content library, with the same permissions, so there’s no new platform to stand up.

  • LIFERAY CMP: PLAN AND LAUNCH CAMPAIGNS

    Bring campaign planning, task management, approvals, and publishing into the platform your content already lives in. CMP runs natively on Liferay CMS, so campaign context stays with every asset from brief to publication.

  • AI HUB: PRODUCE MORE, WITH REVIEW BUILT IN

    Pre-built and custom AI agents draft content and images, refine writing, and handle tagging and translation, following your guardrails and brand tone. A person reviews every output before it’s published.

  • LIFERAY DATA PLATFORM: SEE HOW CONTENT PERFORMS

    Track impressions, views, downloads, and reads across spaces, and see each asset’s own metrics without leaving the CMS.

CMP, AI Hub, and the Liferay Data Platform are add-ons, sold separately. 

See it with your own content

Book a demo and we’ll show you how Liferay CMS works with your content and your customer groups. Or try it free for 30 days.

Frequently-Asked Questions

No. Liferay CMS is sold on its own. You can add CMP, AI Hub, and the Liferay Data Platform later.

No. Liferay CMS is a headless CMS. It manages and governs your content and delivers it through REST and GraphQL APIs to the website and apps you already run. It doesn’t build pages; those come from your own front end.

Self-hosted or cloud native, so you control where your content and user data live. PaaS and SaaS options come later.

Pricing is quoted by configuration, based on your environments, support level, and add-ons. There are no usage-based charges and no per-user cost.

Your customers are identified through your existing identity provider, and each customer has a role in Liferay. Role-based permissions decide which content each role can see. Customer records are created in Liferay automatically through your identity provider, by an administrator, or in bulk through Liferay's APIs. Content on your public website is the same for every visitor.

Yes. Liferay CMS comes with a 30-day free trial.